B.A. Communication, Corporate Communication Emphasis, Advertising Track

Program Admissions Requirements

There are no program admission requirements for the B.A. in Communication, Corporate Communication emphasis, Advertising track.

General Education

The listing below includes program requirements that also fulfill General Education requirements.

Objective 16
Objective 23
Objective 33
Objective 46
Objective 57
Objective 6 6
Students must fulfill Objective 7 or Objective 83
Objective 7
Objective 8
Objective 93
Total Credits37

Major Requirements

Corporate Communication Core
CMP 2201Business and Professional Communication3
CMP 2202Photo, Graphic, and Video Editing3
CMP 2209Persuasion3
CMP 2231Introduction to Graphic Design3
CMP 3308Groups and Communication3
CMP 3309Communication Inquiry3
Advertising Track Required Courses
CMP 1110Media Writing3
CMP 2261Introduction to Advertising3
CMP 3365Advertising Strategy and Copywriting3
CMP 3367Advertising Media Planning3
CMP 4465Advertising Campaigns3
Choose one of the following:
Studio I: Typography and Digital Media
Illustration and Brand Identity
Choose one of the following:3
Social and Interactive Media Campaigns
Web Design
Corporate Video Production
Choose 6 credits from the following list of program electives:6
Media Literacy (Fulfills Objective 8)
Introduction to Public Relations
Introduction to Photography
Visual Rhetoric
Image Management
Foundations of Leadership
Public Relations Writing
Sport Communication
Gender and Communication
Mass Media History, Law, and Ethics
Public Relations Campaigns
National Student Advertising Competition
Corporate Video Production
Rhetoric of Popular Culture
Rhetorical Theory
Rhetorical Criticism
Basic Marketing Management
Total Credits42

​Degree Totals

Program Admission Requirements0
General Education37
Major Requirements53
Upper Division Free Electives28
Free Electives2
Total Credits120

ISU Degree Requirements

ISU General Education